Interesting stats from Facebook - 3M using Places

Met with the very nice chaps from Facebook today. As well as an extremely interesting discussion around what's coming up, I gleaned some interesting stats:

• 26M Active UK users on Facebook
• 14M UK users visit everyday, spending an average of 25 mins on Facebook
• 35+ age group is the largest demographic
• 2.6M UK Facebook users are over 55 [10% of total users]
• 4X more likely to purchase due to an ad on Facebook vs standard display ad due to social element
• 3M active UK users of Facebook Places. [This was perhaps the most impressive stat]