- 1% of the audience create stuff: Creators
- 9% comment or edit content: Commenters
- 90% just watch, or read stuff: Spectators
- 36,000 Commenters
- 360,000 Spectators.
In the words of Einstein: “Any intelligent fool can make things bigger, more complex, and more violent. It takes a touch of genius -- and a lot of courage -- to move in the opposite direction." Thoughts on simple things that work well for social media and digital PR. Plus, some other things that make life fun, like Mountain Biking and technology.